6 Key Advantages To Staging A Home For Sale

When a homeowner decides to list his home, in order to attempt to sell it, he invariably seeks, some combination of highest possible/ available price, shortest period of time (to achieve objectives), and a minimum of hassles. Some individuals prioritize one of these over the other, but regardless, one often enhances his marketing and selling opportunities, when his house is staged professionally. While engaging in preliminary discussions, when interviewing potential listing agents, be certain to discuss, how/ if staging will help you, and why! It must be understood, although for most people, their house is their single largest/ valuable asset, the real estate sales and marketing process, is often an emotional one, and potential home buyers, often lack the clarity regarding what they seek, and the house which stands out and distinguishes itself, often attracts more potential buyers! Let's review briefly, 6 key advantages to staging a house for sale.

1. Curb appeal: Staging is not merely done inside a house, but one must consider the exterior, as well. What is the first thing a potential buyer notices? Doesn't it make sense to make that first impression a positive one? Enhance and address the curb appeal, by landscaping, colorful flowers (if possible), making the front door welcoming by painting, etc, power - washing (if applicable), and making the house, walks, roof. and driveway, clean, neat and welcoming. If you turn - off a buyer before he enters, you've lost the battle!

2. First impressions: You only get one chance to make a positive, first impression! What's the first thing a buyer might notice, when he enters the front door? Eliminate clutter, distractions, and odors! Is there anything glaring which might make this first glance, less than a positive, flattering one? Are there any areas which might benefit, with a fresh coat of paint?

3. Shows what could be: One of the challenges faced, is many potential buyers, lack the ability to visualize what might be. They often get hung up about a particular color, or piece of furniture, fixture, etc. Quality, professional staging should address that! In some case, a professional stager will be able to use all or most of your existing furniture, while at other times, might suggest using staging furniture. Ask the stager, the benefits, etc!

4. Move right - in: When a home has been properly, effectively, professionally staged, it makes a potential buyer feel, like it is move right - in!

5. Enhances moods: Pleasant surroundings tend to make potential buyers stay a little longer, and take a longer look! When a buyer feels good about a house, he starts to visualize living there!

6. Buyer envisions living there: The optimum scenario is for a potential buyer to feel so good, and welcome, he wants to make the home, his own!

Discuss staging with your professional real estate agent, and interview stagers, to discuss your home, and its needs! It is often the best investment a homeowner makes!



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